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This year the theme for National Apprenticeship Week is 'Apprenticeships Work' so we asked our former apprentice Sam Cornish to tell us how his digital marketing apprenticeship with Adviza worked for him.

Q: What did you enjoy about your apprenticeship and which aspects were less enjoyable?

A: I really enjoyed learning new things every day, meeting new people and seeing how a business is run from the inside. Compared with school life this was a big step up and the longer working hours of a full time job took a bit of getting used to!

Q: What expectations did you have of an apprenticeship and were they realistic?

A: My initial expectation of an apprenticeship was that I would be learning on a job where I wouldn't get a lot of responsibility and participation within the organisation. This couldn’t be further from the truth - in my apprenticeship I was given a great deal of respect and I felt my role was a very important one. The responsibility really helped me develop my key skills that I will take into my future career.

Q: What did you learn whilst doing the apprenticeship?

A: I learnt a great deal about how to organise myself and plan my time to meet deadlines. At the start of my apprenticeship I was finding it difficult to adjust to the workload but after getting advice from my manager and colleagues I was able to get on top of my work. I learnt about all aspects of digital marketing, gaining a Level 3 qualification. I also developed my skills in working with other people.

Q: What have been the benefits of doing an apprenticeship?

A: I've seen a huge growth in confidence and maturity in myself. Working 9 to 5 with adults who are professional and determined rubs off quickly and over the past year I learnt more than I had in my final years in sixth form! Getting experience in all the different aspects of marketing helped me realise what area of work most interested me and, having completed my apprenticeship, I am now doing a degree level qualification in Graphic Design.

Q: What advice would you give someone considering an apprenticeship?

A: My main advice would be to try new opportunities if they come your way. Doing an apprenticeship can help you find out what you do and don’t like about work and will therefore help you decide what path you want to take in the future. It also gives you valuable experience to take into your future career. I highly recommend apprenticeships to anyone of any age.

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